The New Age of Business Process Outsourcing Solutions: From PetroAcct to Opportune

Adam Ponder Written by Adam Ponder
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The New Age of Business Process Outsourcing Solutions: From PetroAcct to Opportune

As Opportune celebrates a significant milestone, 20 years of innovation and service, I find myself reflecting on my own journey, which has been deeply intertwined with the company's evolution within the business process outsourcing landscape. It's incredible to think I started here even before Opportune Business Process Outsourcing (BPO) officially began. My path mirrors our growth, from foundational accounting services to the technology-driven outsourcing partner we are today.

Planting Roots: My Journey Begins at PetroAcct

It’s crazy to reflect back and realize I’ve been with PetroAcct/Opportune for more years of my life than I wasn’t working here! My story started uniquely, during my last semester of high school, coming in during the afternoons just to move files into a newly created file room. I joined full-time that summer, starting in the Accounts Payable department.

Those early days demanded dedication. I pursued my university education in the evenings after working full days. It was a challenge, but the leadership supported me and allowed me to continue to grow. Over the next several years, I gained invaluable experience across different accounting functions: Accounts Payable, Joint Interest Billing (JIB), Treasury, Revenue, and Financial Reporting. This hands-on experience gave me deep insight into the core business process of energy accounting. While mastering the accounting side, I also developed a deep understanding of our accounting ERP system, which became crucial for my later transition into systems conversion and reporting, developing my own specialized expertise.

The PetroAcct Era: Family Feel & Foundational Challenges

I remember PetroAcct before Opportune acquired us in 2009. It felt like a smaller company with strong family and friend ties. I recall days when the owner brought his BBQ pit and grill for everyone, and we had office parades for just about every random holiday! We continued to grow, adding clients and employees.

Every day was a new adventure, and always busy. Most of that busyness, as I recall, felt like just trying to get data into our system as fast as possible because there were always stacks waiting. Two things stand out from that time: mountains of paper and files everywhere, and endless manual data entry. These factors impacted our productivity and highlighted the inefficiencies inherent in those manual business processes, likely contributing to higher labor costs. It underscored the need for better business process management and greater efficiency, problems modern outsourcing solutions were beginning to address.

A New Chapter: The Opportune Acquisition & Embracing Strategic Outsourcing

When Opportune acquired us in 2009, it marked a turning point, signaling a move towards more sophisticated outsourcing models. Honestly, we weren’t sure what that meant for us initially; there's always uncertainty with change. But gradually, a shift began. I started seeing new faces, and we became part of a broader Opportune service provider framework. Our client engagements expanded significantly.

We weren't just deepening our work within our traditional Energy base, think Oil & Gas, Power, and even Renewables. I saw us branching out and applying our process discipline to serve clients in other demanding sectors, including Industrials and Manufacturing. This integration signaled a clear strategic direction. It felt like the focus wasn't purely on basic cost-saving through tactics like simple offshoring but on building a more robust model centered on strategic delegation, leveraging integrated expertise, and delivering enhanced, high-value service domestically. For our team, this truly marked the beginning of a new era in how we approached service delivery within the business process outsourcing world.

Transformation & Technological Leap: Witnessing the Opportune Outsourcing Evolution

Since 2009, I've witnessed Opportune Outsourcing undergo a remarkable digital transformation. Our focus shifted dramatically from solely processing data to leveraging technology and our collective specialized expertise to deliver excellent client value through strategic outsourcing.

We integrated more with Opportune's other service lines, allowing us to offer clients a comprehensive suite of services. Critically, we tackled the paper problem head-on. Gone is the paper! We implemented Document Management Systems to digitize everything, drastically improving file retrieval and audit efficiency.

For me, the real revolution came with automation. We now use data import templates and RPA [Robotic Process Automation] processes to get data into the accounting system efficiently, significantly boosting productivity in our accounting processes and offering real cost-saving potential. AP invoice workflow systems seamlessly integrate, streamlining tasks often related to procurement and payment logistics. Digital solutions like ACH payments and electronic royalty details have drastically improved payment logistics and reduced cumbersome processing.

Holistically, we now leverage a robust suite of platform tools, alongside workflow management with M-Files, data visualization through Power BI, process automation with Alteryx, and comprehensive audit compliance under SOC I & II standards, to ensure efficiency, accuracy, and compliance for our clients. This technological leap fundamentally changed our role in outsourcing. We grew from primarily a data processing service to providing deeper, specialized expertise through data analysis and streamlining processes. I learned firsthand that effective business process outsourcing is genuinely about enhancing capabilities.

Culture & Collaboration Experiences in Outsourcing

While our processes have evolved, the core element has always been our people. The 'family feel' of PetroAcct naturally evolved as we grew and integrated, fostering a sense of belonging and shared purpose. Today's culture thrives on collaboration, leveraging the diverse specialized expertise across our teams. This collaborative culture is vital; it enables us to deliver robust, insightful services that consistently exceed client expectations, providing a significant competitive advantage. We actively encourage open communication, continuous learning, and mutual respect, strengthening our ability to innovate and adapt. Our commitment as a BPO service provider is about true partnership, ensuring that our clients benefit from both our technical capabilities and our unwavering dedication to their success.

The Drive Today: Finding Joy in Efficiency & Expertise

Opportune has been an important part of my life journey outside my faith and family. As crazy as this might sound, I genuinely find joy and fulfillment in assisting my team members and clients, whether helping with an Excel report, creating a specialized report with custom platforms, or discussing ways to improve a business process.

That really encapsulates the spirit of Opportune BPO today. There’s continued growth; there's never really 'downtime'. It’s an exciting time to be part of the team. Our foundation is strong: robust systems provide stability, allowing our experts to focus on higher-value activities. This strategic delegation is a key benefit of outsourcing strategy. Our team can rely on our systems and use their specialized expertise to provide valuable accounting support beyond just keying in data. For us, effective business process outsourcing is more than cost-saving; it's about delivering specialized expertise and driving efficiency.

Looking Ahead: My View on the Future of Business Process Outsourcing

This journey doesn't stop here. I know Opportune BPO services are committed to continuous improvement and efficiency. Looking ahead, I see us continuing to pursue ways to improve efficiency and productivity through technology within our outsourcing operations. We'll grow more RPA processes, letting the systems handle the routine work while we provide valuable analysis and support; that's the core of modern business process outsourcing. Collaboration remains crucial, both internally and externally: we'll continue to work with our 3rd party software vendors to improve their products for the betterment of our clients and the energy industry. Optimizing accounting processes and operational logistics will always be key.

Reflecting on these 20 years, 21 technically, I feel proud of our transformation from those early PetroAcct days to the Opportune Outsourcing team we are today. Guided by dedicated leaders and powered by talented people offering deep, specialized expertise, I look forward to 20 more years of innovation, growth, and delivering exceptional outsourcing value and efficiency to our clients. The future of intelligent business process outsourcing here is bright.

About the Author

Adam Ponder

Adam brings 21 years of progressive experience in business process outsourcing and oil and gas accounting, with a proven track record of delivering operational excellence and innovative solutions across the energy value chain. Since joining Opportune, Adam has played a key role in the firm’s outsourcing practice, supporting clients across the upstream, midstream, downstream, power, gas, and commodities trading sectors.

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Aniq Ahmad

Aniq Ahmad

Managing Director & President of Outsourcing

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